MoReSCE 2018 Program at Glance (TBC)

Day 1

10.00h – 19.00h
Participants and Speakers registration
19.30h – 23.00h
Welcome Note
Mr. Dejan Cika, Director General at the PE “Ski Resorts of Serbia”, Serbia,
Mr. Dimitrije Lazarovski, Director of World Para Snow Sports International Paralympics Committee (IPC), Germany.
19.30h – 20.30h
Opening Plenary Panel: “The Rise of Central Europe Mountain Resorts”
Mr. Miroslav Knezevic, State Secretary at the Ministry of Trade, Tourism and Telecommunications, Serbia,
Mr. Damir Davidovic, State Secretary at the Ministry of Sustainable Development and Tourism, Montenegro,
Ms. Cristina Tarteata, Deputy Minister at the Ministry for Tourism, Romania,
Ms. Eva Strafs Podlogar, Deputy Minister for Tourism at the Ministry of Economic Development and
Technology, Slovenia,
Moderator: Prof. Bojan Zecevic, Full professor at the Faculty of Economics, University of Belgrade.
20.30h – 23.00h

Welcome cocktail by Mona hotel

Day 2

10.00h – 10.30h
“Mountain Resort Planning and Design: Creating Sustainable Platform for the Future and Showcasing Success
Mr. Pascal Reux, President and CEO at the MDP Consulting and Engineering, France,
Mr. Michael Bitterl, Former Director of development at Doppelmayr, Austria.
10.30 – 11.00h

“The big picture of mountain resort development and region competitiveness”
Mr. Ernest Kovac, President of the Association of Ropeways Slovenia,
Mr. Igor Siljak, Director at the Ski Slopes Sljeme Zagreb, Croatia,
Mr. Vuk Popovic, Director at the Ski Center Javorovaca, Montenegro,
Mr. Nikola Avram, Director General at the Mountain Resprt Kopaonik, Serbia.
Moderator: Mr. Damjan Pintar. Former Vice-President at the Association of European Ski Centres FIANET and
GM at the Sportour Slovenia.
11.30h – 12.00h

Coffee Break by Bean and Leaf Belgrade
12.00h – 12.45h

“Financing Projects in Mountain Resorts: Investment Opportunities and Challenges”
Ms. Tatjana Vukic, CMO at Direktna Banka Belgrade, Serbia,
Mr. Stephen Ndegwa, Country Manager for Serbia, Europe and Central Asia Region at the World Bank,
Mr. Georgi Alipiev, Senior Expert for Investments at the Ministry of Tourism, Bulgaria,
Mr. Aleksandar Bucic, Director at KPMG Belgrade, Serbia.
Moderator: Mr. Vladimir Pavlovic, Partner at WM Equity Partners Belgrade, Serbia.

Day 3

12.45h – 13.00h
“EU Development projects in Mountain Resorts: Is there a Pot for such initiatives in Brussels”
Mr. Francesco Comotti, Founder and CEO, Evolution Tourist Marketing. Italy.
13.00h – 14.00h Lunch Break
14.00h – 14.15h
“Designing New Marketing Strategies for Resort Planners”
Mr. Lazar Dzamic, CEO at Google Zoo, London, UK.
14.15h – 15.00h

“Innovative Marketing and Branding Solutions for Mountain Resorts: Way Forward for Cutting Edge Platforms”
Mr. Gorazd Cad, CEO at Toleranca Marketing, Slovenia
Ms. Melanie Kaindl, Partner at Mountmel, Italy
Mr. Ljupco Janevski, Director at the Agency for Tourism Promotion and Support of Macedonia.
Moderator: Mr. Danijel Koletic, CEO at Apriori World Zagreb, Croatia.
15.00h – 15.30h
Coffee Break by Bean and Leaf Belgrade
16.30h – 18.30h
B2B Speed Meetings (Registration available upon request)
20.30h – 24.00h
Roof Top MoReSCE 2018 Dinner and Party



The future of mountain resorts tourism (market trends, challenges, seasonality, sustainability issues: e.g. climate change), infrastructure and transport planning for mountain destinations.


Investment policy planning issues, government incentive models and instruments to attract investors and entrepreneurs, PPP models.


Innovative practices for marketing use of IT and smart devices, internet marketing for mountain resort development, resort branding.